Business
Amul Assures Quality Amid Centipede Controversy: Customer Urged to Return Ice Cream Tub for Investigation
Amul, a leading dairy brand, is under scrutiny following a customer’s claim of finding a centipede in an ice cream tub delivered in Noida, sparking a food safety investigation. Deepa Devi, the customer in question, raised the issue on social media.
The Gujarat Cooperative Milk Marketing Federation (GCMMF), responsible for marketing Amul products, expressed regret over the incident. They reached out to the customer and requested the ice cream tub for a detailed examination.
Amid the controversy, Amul emphasized its commitment to quality, highlighting its state-of-the-art ISO-certified plants that undergo rigorous quality checks. The company invited the customer to witness these processes firsthand.
Food safety authorities in Noida have initiated a probe and collected samples from the delivery store where the purchase was made. Amul has assured that a thorough investigation will be conducted once the ice cream tub is returned.
Amul reiterated its status as a trusted brand in India, owned by millions of farmers and exporting products to over 50 countries. The company affirmed its dedication to providing safe, healthy, and high-quality dairy products to customers.
Customers were assured that Amul prioritizes food safety and quality standards, with a focus on maintaining integrity throughout the supply chain. The brand’s reputation for excellence in dairy products stands strong.