Masters Concessions: Affordable Delights Steal the Show in Augusta

Augusta, Georgia — As the golf world turns its attention to Augusta National Golf Club for the Masters Tournament, a different kind of highlight emerges: the affordable and iconic food options that patrons rave about year after year.

This year, the Masters, which begins on April 10 and runs through April 13, continues its tradition of offering high-quality food at budget-friendly prices. The menu includes classics like egg salad and pimento cheese sandwiches, both priced at just $1.50, a rate unchanged since 2002. Other sandwiches like the pork bar-b-que, savory tomato pie, and Masters club are available for $3.

“We believe that one of the reasons the Masters is popular with patrons of the game is because they can obtain good food and drink at reasonable prices,” said Clifford Roberts, former chairman of Augusta National, in his 1976 book, “The Story of the Augusta National Golf Club.”

In an environment where concession prices have skyrocketed at many sporting events, Augusta’s commitment to affordability stands out. The Masters maintains that staying accessible to all visitors enhances the tournament experience.

This year also marks the return of the Georgia peach ice cream sandwich, reintroduced after it was pulled from the menu due to supply chain issues in 2022. Visitors can now enjoy the regional special for $3. Additionally, a new item, the savory tomato pie, initially rumored as an April Fool’s joke, has made its debut and is being praised by those who have tried it.

In terms of beverages, patrons will find prices consistent with last year, as alcohol like Crow’s Nest beer and white wine remains at $6. Non-alcoholic items such as soft drinks and bottled water are priced affordably at $2. With the option of enjoying quality food and drink at such prices, the Masters offers an unparalleled balance of luxury and accessibility.

“It’s refreshing to know you can come here and enjoy good food without breaking the bank,” commented golf fan and first-time patron, Jake Daniels. “It really adds to the whole experience.”

To streamline the experience, all concession stands at Augusta are cashless, accepting only credit and debit cards. This modern approach aids prompt service amidst the bustling crowds.

For those interested in a taste of the Masters from home, the club has embraced its culinary reputation by offering “Taste of the Masters” kits, including a new Azalea kit that quickly sold out. Such initiatives underscore the Masters’ connection to its fan base, extending the experience beyond the tournament.

The full menu is a testament to the event’s commitment to quality and value, featuring items such as:

• $1.50: Egg Salad, Pimento Cheese
• $3: Pork Bar-B-Que, Savory Tomato Pie, Masters Club, Chicken Salad on Honey Wheat, Ham & Cheese on Rye
• $2: Blueberry Muffin
• $2.50: Fresh Mixed Fruit
• $6: Crow’s Nest, Domestic Beer, Import Beer, White Wine
• $3: Georgia Peach Ice Cream Sandwich

As fans gear up for the Masters, they can anticipate not just thrilling golf but also memorable culinary encounters, reinforcing the idea that the tournament is about more than just the sport.