Tory Johnson Celebrates 20 Years of ‘Deals and Steals’ on ‘GMA’

NEW YORK, N.Y. — Tory Johnson, the beloved contributor to ABC‘s “Good Morning America,” is celebrating 20 years of her popular “Deals and Steals” segment. Known for offering exclusive discounts on a wide range of products, Johnson has become a household name for savvy shoppers across the country.

Since joining “GMA” in 2005, Johnson has showcased deals from brands like THE SNOWPLOW, SPONGELLE, and BANDI, with discounts starting as low as $2.50 and reaching up to 75% off. Her segment has become a staple for viewers looking to save on everything from beauty products to household essentials.

“It’s been an incredible journey,” Johnson said in a recent interview. “I never imagined that ‘Deals and Steals’ would resonate so deeply with people. It’s all about helping viewers find quality products at affordable prices.”

This year’s anniversary celebration features exclusive deals from over a dozen brands, including eco-friendly Bee’s Wrap from Vermont, stylish accessories from BANDI in Kentucky, and recovery footwear from OKA in Georgia. Each product is carefully curated to meet the needs of Johnson’s diverse audience.

One standout deal is THE SNOWPLOW, a commercial-grade snow shovel designed to reduce the physical strain of winter chores. “It’s not just about saving money,” Johnson explained. “It’s about finding products that make life easier and more enjoyable.”

Johnson’s segment has also evolved with the times, embracing e-commerce and direct-to-consumer sales. Viewers can access deals through her website, where they can shop directly from the featured brands. ABC and Johnson receive a commission for purchases made through these links, ensuring the segment’s continued success.

As she reflects on her two decades with “GMA,” Johnson remains committed to her mission of helping viewers save money without sacrificing quality. “I’m so grateful for the trust and support of the ‘GMA’ audience,” she said. “Here’s to 20 more years of great deals!”