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Island Women’s Natural Juice Business a Hit Among Celebrities at Isle of Wight Festival

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Islanders Lauren Morton and Kate England are making waves at this year’s Isle of Wight Festival with their natural juice business, Elixir, catching the attention of headlining acts like Green Day and the Pet Shop Boys.

Operating their juice business with a unique twist, the duo offers fresh juices from raw fruits and vegetables extracted through a hydraulic press and then undergo a specialized ‘blast freeze’ process, ensuring a refreshing and natural beverage experience for festival-goers.

Elixir, with its preservative-free juices, has introduced a new flavor, the watermelon berry tonic, in collaboration with Mermaid Gin, adding a special touch to their offerings at the festival.

The celebrity patrons have already placed their orders, with Green Day opting for raw cold-pressed juice in their dressing room, while the Pet Shop Boys are keen on ginger shots to keep their energy levels up.

Both acts are set to rock the Main Stage over the weekend, creating a buzz that is only amplified by their preference for Elixir’s healthy and invigorating creations.

Having secured a business award last year, Lauren and Kate have earned themselves a prime spot in the festival’s main arena for 2023, a testament to the quality and appeal of their natural juice venture that continues to draw in crowds and celebrities alike.

Rachel Adams

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