Entertainment
Vince Vaughn, Owen Wilson, and Reggie Miller Team Up for Xfinity Ad
PHILADELPHIA, Pa. — Actors Vince Vaughn and Owen Wilson have returned to promote Comcast’s Xfinity, teaming up with NBA Hall of Famer Reggie Miller for a new advertisement as the NBA season begins.
The trio’s ad debuted in conjunction with the start of the basketball season, spotlighting the ultimate experience for sports fans offered by Xfinity. Vaughn and Wilson, known for their dynamic chemistry, bring humor and charm to the campaign, which showcases Xfinity as the premier destination for sports viewing and streaming.
Directed by David Dobkin, who previously worked with Vaughn and Wilson on the hit comedy “Wedding Crashers,” the ad blends playful dialogue and light-hearted banter. Phrases like, “What are you gonna do next, walk on water?” emulate the relaxed, humorous vibe that resonates well with audiences.
This collaboration is part of a broader strategy to create engaging content that connects viewers through nostalgic and humorous elements. The ad aims to capitalize on the celebrity charm of Vaughn, Wilson, and Miller, making the message relatable without being too forceful.
As audiences gear up for the NBA season, Xfinity continues to roll out entertaining content featuring these beloved personalities, reinforcing the connection between sports and entertainment in consumer homes.
