Asbury Automotive Group to Acquire Herb Chambers for $1.34 Billion

DULUTH, Ga. — On February 14, 2025, Asbury Automotive Group, Inc. announced its decision to acquire the Herb Chambers automotive group in a deal valued at approximately $1.34 billion. This acquisition represents one of the largest transactions in the history of U.S. auto retail, significantly expanding Asbury’s market presence.

The acquisition will encompass 33 dealerships, 52 franchises, and three collision centers. The deal is expected to close in late Q2 2025 and is part of Asbury’s strategy to enhance its operations in the New England region.

Asbury’s President and CEO, David Hult, expressed enthusiasm about the acquisition, stating, “We are looking forward to welcoming the Herb Chambers team and expanding our footprint in the New England market, which is aligned with our guest-centric retail strategy.”

Despite the acquisition, Herb Chambers will maintain ownership of his Mercedes-Benz dealership located in Somerville, Massachusetts, and will transition into a Special Advisor role within Asbury post-acquisition.

Headquartered in Duluth, Georgia, Asbury Automotive Group is recognized as one of the largest automotive retailers in the U.S. and is listed as a Fortune 500 company. By the end of 2024, it operated 152 new vehicle dealerships representing a variety of 31 domestic and international brands, in addition to 37 collision repair centers.

Asbury is noted for its diverse offerings, including vehicle sales, maintenance and repair services, as well as finance and insurance products. The company continues to emphasize a growth-oriented strategy while focusing on customer experience.

Asbury’s Year-to-Date price performance has been robust at 28.32%, with an average trading volume of 186,152 shares. However, the current market sentiment suggests a consensus rating of ‘Sell’ for ABG stock, which currently holds a market capitalization of $5.94 billion.