Brad Pitt’s ‘F1’ Film Launches with Star-Powered Momentum

Las Vegas, NV – Brad Pitt’s much-anticipated film “F1” is set to launch its promotional campaign at CinemaCon, happening at Caesars Palace on March 31, 2025. The film, produced by Warner Bros. Pictures, features Pitt alongside co-star Damson Idris, bringing the high-speed world of Formula 1 racing to the big screen.

Previously, the film was shot on location during the British Grand Prix at Silverstone on July 9, 2023. Fans were thrilled to glimpse Pitt and Idris on the grid, capturing the excitement of one of motorsport’s biggest stages while filming major scenes.

In a separate but related event, F1 star Lewis Hamilton participated in the grand opening of the Fanatics Collectibles flagship store on Regent Street in London on April 25, 2025. His appearance underscores the blending of sports and entertainment, especially as Hamilton’s famed career intersects with the film industry’s fervent interest in Formula 1.

The film taps into the recent fascination with the sport, influenced in part by the Netflix series “Drive to Survive.” Filmmaker Joseph Kosinski recognized the potential for a cinematic adrenaline rush and dramatic storytelling that motorsport offers.

The marketing for “F1” will likely include a tie-in with other major film releases, evidenced by an advertisement revealing Pitt’s character, strategically placed against the backdrop of Tom Cruise’s upcoming “Mission: Impossible – The Final Reckoning” campaign at the same convention.

With a mix of action, competition, and drama, “F1” aims to attract both racing enthusiasts and moviegoers eager for high-octane entertainment on March 31.