Criticism Arises Over Dodge Ram’s Ad Featuring Injured QB Drew Allar

Pittsburgh, PA – Dodge Ram’s latest commercial featuring actor Terry Crews and Penn State quarterback Drew Allar has drawn attention for the wrong reasons. The ad, which debuted during a challenging time for Allar’s Penn State team, was meant to showcase the truck’s power. However, it quickly became the subject of criticism due to the unfortunate timing and content.

Allar, who was a star player expected to lead his team this season, suffered a serious ankle injury shortly after the commercial aired. This injury came after what many considered a devastating loss for Penn State against UCLA. The ad includes a jingle that rhymes with Allar’s name, which may have worked in other circumstances. Unfortunately, the line, “Drew Allar, this NIL deal is for you!” seemed misaligned with his current situation.

Despite the catchy tune, many fans are turning down the volume whenever it plays, annoyed by the repeated emphasis on an injured player. The ad’s key phrase has changed from a promotion for Allar to a reminder of his misfortune. Observers feel that airing the commercial during every football broadcast adds to the embarrassment for the brand.

“Someone got paid to write this humdinger,” stated a critic, acknowledging that both Crews and Allar likely took the opportunity as part of their jobs. The ad has finished airing at pivotal moments in football games, only further aggravating fans who want to avoid the awkward reminder of Allar’s injury.

Marketing experts suggest that more thought should have gone into the ad’s air timing, especially given Allar’s injury. They argue that continuing to run the commercial could hurt both the brand’s image and the goodwill of potential customers. Many are now calling for Dodge Ram to edit the ad and avoid further mockery from football fans.

As the football season progresses, the commercial is expected to remain a talking point, with critics urging the company to reconsider its marketing approach.