Kylie Jenner Celebrates Kylie Cosmetics 10th Anniversary in Style

Los Angeles, CA – Kylie Jenner welcomed family and friends to a vibrant celebration of the 10th anniversary of her beauty brand, Kylie Cosmetics, on October 17. The celebration featured a pop-up showcasing nostalgic products and a party theme celebrating the brand’s early years.

The venue was decked out in bright pink hues and vintage images of Jenner during her ‘King Kylie’ era, with wigs, filters, and colorful decorations evoking a sense of nostalgia. Dressed for the occasion, Jenner sported a bubblegum pink wig paired with a matching latex dress. The pop star showcased a glammed-up look complete with a dramatic makeup palette that included sharp brows and rosy cheeks.

Kendall Jenner and Hailey Bieber were also in attendance, both opting for timeless little black dresses. Kendall wore a vintage Calvin Klein mini dress, complemented by a glossy Gucci clutch and pointed stilettos, while Bieber chose a corset-style black dress accented with spaghetti straps and a thigh-high slit, together with Saint Laurent pumps.

Kylie took to social media to express gratitude for her supporters, stating, “You’re the reason my biggest cosmetic dreams came true, and I wouldn’t be here… 10 years later! without your support.” The event not only celebrated her brand’s success but also ignited a fashion dialogue between guests, particularly with Jenner and Bieber showcasing their distinct yet complementary styles.

The celebration attracted a slew of beauty influencers and familiar faces, including Kim Kardashian, Khloé Kardashian, and Kris Jenner, underlining the strong connections within the Kardashian-Jenner clan. As they curated their looks, it highlighted their longstanding relationship with fashion and beauty.

With this special occasion, Kylie Jenner aimed to evoke memories of how far her brand has come, alongside the cherished moments shared with family and fans throughout the journey.