Business
Netflix Surges to Two-Year Highs on Strong Q4 2023 Results
Shares of subscription-streaming service Netflix surged to two-year highs after the company reported its completed financial results for Q4 2023. The company ended the year with a big surge in growth and higher-than-expected profits. This news has led Netflix stock to jump 12% as of 11:20 a.m. ET, making it an exciting day for investors.
In late 2022, Netflix introduced a subscription tier supported by advertising, which seems to have stimulated subscriptions. In addition, the company cracked down on users sharing passwords mid-2023. These strategic moves resulted in Netflix ending 2023 with 260 million paid memberships, an increase of nearly 30 million from the previous year.
Thanks to a higher membership base and operational discipline, profits for Netflix skyrocketed. In fact, the company reported a full-year profit margin of 21% in 2023, up from 18% in 2022. Furthermore, its revenue surged from $1.6 billion in 2022 to an impressive $6.9 billion in 2023.
The strong financial performance and growth prospects have driven optimism among investors. Netflix’s forecast for 2024 is also promising with expected first-quarter revenue to grow over 13% YoY, marking its best quarterly growth rate since Q4 2021. The company anticipates an operating margin of 24% for the year, a new high on a trailing-12-month basis.
This impressive turnaround and profitability have propelled Netflix stock to reach two-year highs. The stock’s momentum reflects investor confidence in the company’s ability to rejuvenate growth and seize additional opportunities in the market. It’s clear that Netflix’s strategic changes and remarkable financial results have resonated positively with the market, making it an exciting time for the streaming service giant.