Peyton Manning Teams Up with Nestlé Toll House for New Cookie Campaign

DENVER, Colo. — Former NFL quarterback Peyton Manning is back in the spotlight, this time starring in a new commercial for Nestlé Toll House. The 48-year-old football legend, known for his humor and charm, has partnered with the brand to promote its chocolate chip cookies, continuing a tradition that began last year with his “cookie nachos” campaign.

Manning, who retired in 2016 after winning Super Bowl 50 with the Denver Broncos, shared his personal connection to the brand in a press release. “NESTLÉ TOLL HOUSE chocolate chip cookies hold special memories for me from my football career, when my wife Ashley used to bake them for every training camp, and from special time spent with my family,” he said.

The new campaign includes both a 30-second and a 15-second commercial, showcasing Manning’s playful personality and his ability to connect with audiences. The ads aim to inspire families and friends to create new traditions around the iconic cookies.

Manning’s partnership with Nestlé Toll House began in 2023, when he introduced the concept of “cookie nachos,” a creative twist on two beloved gameday snacks. The campaign was a hit, blending Manning’s love for football and his knack for humor.

During his 18-year NFL career, Manning earned five MVP awards and won two Super Bowls, solidifying his legacy as one of the greatest quarterbacks in league history. Since retiring, he has remained active in the public eye through endorsements, television appearances, and his work with the ManningCast on ESPN.

Nestlé Toll House, a household name for decades, continues to innovate with its marketing strategies, leveraging Manning’s star power to appeal to both sports fans and families. The brand’s cookies have long been a staple in American households, and Manning’s involvement adds a nostalgic touch to the campaign.

As Manning continues to build his post-football career, his partnership with Nestlé Toll House highlights his ability to seamlessly transition from the gridiron to the world of entertainment and advertising.