Target’s New Holiday Ads Feature a ‘Weirdly Hot’ Version of Santa

Target has unveiled its 2024 holiday ad campaign, and it’s generating significant buzz online. The new ads introduce a decidedly different version of Santa Claus, one that has been described as “weirdly hot” and “sexy.”

In these ads, Santa, played by actor, director, producer, and screenwriter Brent Bailey, has ditched the traditional red suit for a more modern and stylish look. He is seen wearing a snug red sweater and khakis, showcasing a more contemporary and charming persona.

The ads feature Santa engaging in various activities, such as flexing while lifting tiny trees and cruising in a decked-out vehicle. This new interpretation of the iconic character has captured the attention of many, particularly on social media, where the ads are causing a stir among viewers.

The campaign, titled “Born to Give,” aims to bring a fresh and appealing twist to the traditional holiday season advertising. The response so far indicates that Target has successfully managed to create a buzz around their holiday campaign, with many praising the creative and modern take on the classic Santa character.