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Ticketmaster Imposes New Restrictions on Taylor Swift Ticket Transfers Amid Scam Surge

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Ticketmaster Taylor Swift

Ticketmaster, the prominent ticket sales company, has introduced new regulations pertaining to the transfer of tickets for Taylor Swift‘s concerts as a result of a notable rise in reported ticketing scams. According to updates on its website, ticket transfers for Swift’s performances can now only commence 72 hours before the scheduled event. Previously, fans, commonly referred to as “Swifties,” were able to transfer tickets between Ticketmaster accounts at any time.

Representatives from Ticketmaster have confirmed the implementation of this rule but have refrained from providing further details regarding the rationale behind this decision. This change follows a surge in reports of unauthorized transfers and potential hacks targeting Ticketmaster accounts, affecting Canadian fans of Swift as well as ticket holders for other events managed by the company.

Numerous customers have taken to social media to express their frustration, sharing experiences where concert tickets they purchased several months ago were inexplicably transferred from their accounts without their consent. In response, Ticketmaster issued a statement asserting that it is actively working to “restore fans’ tickets.” The statement further advises fans to secure their accounts by setting strong, unique passwords, particularly for their personal email accounts, which are frequently targeted by cybercriminals.

Francine Vachon, an associate professor of information systems at Brock University, expressed skepticism over the effectiveness of Ticketmaster’s new rules, noting that the 72-hour transfer window does not entirely eliminate the risk of theft. “That’s how people are able to log in to people’s accounts and steal their tickets,” she told CBC News, highlighting the persistence of security vulnerabilities.

Earlier this year, Ticketmaster alerted its Canadian customers about a significant data breach enabling unauthorized access to customers’ personal data, including sensitive contact and financial information. In light of this breach, the Privacy Commissioner of Canada has initiated an investigation into the company’s security measures.

Vachon suggested that more robust security practices, such as the implementation of two-factor authentication, could better protect users from scams. The absence of data encryption has also been noted as a critical vulnerability potentially leading to ticket theft. “Ticketmaster could have enforced two-factor authentication for logging in, but hasn’t so far,” she remarked.

The impact of these transfer restrictions will soon be tested during Swift’s widely anticipated Eras tour, which is set to make its Toronto debut next month on November 14, followed by performances in Vancouver in December.

Meanwhile, Ticketmaster’s approach to ticket sales has been closely scrutinized, particularly in light of controversies surrounding dynamic pricing strategies, most notably during recent sales for Oasis. The U.K.’s competition watchdog has launched an inquiry to ascertain whether Ticketmaster’s practices comply with consumer protection laws.

Rachel Adams

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