World Tourism Day 2024: Celebrating the Impact of Global Travel

World Tourism Day, observed on September 27, annually highlights the importance of tourism in fostering cultural exchange, economic growth, and international understanding. Established in 1980 by the United Nations World Tourism Organization (UNWTO), the day raises awareness about tourism’s impact on the global community. This year, World Tourism Day will be celebrated on September 27, 2024, under the theme “Tourism and Peace,” emphasizing the role of tourism in promoting worldwide harmony.

The date, September 27, was chosen to commemorate the adoption of the UNWTO statutes in 1975. This year’s theme of “Tourism and Peace” aims to underscore the connection between tourism and global peace, with a focus on understanding diverse cultures and promoting sustainable tourism practices. The celebration emphasizes responsible tourism, honoring cultural heritage, and ensuring environmental sustainability.

World Tourism Day features numerous activities such as seminars, workshops, and conferences aligned with the annual theme. Various cultural festivals, exhibitions, and public performances are organized to promote cultural diversity and responsible travel. Educational campaigns and community outreach efforts further raise awareness about supporting local economies and protecting natural environments.

Many countries showcase their dedication to tourism through events indicating the industry’s vast impact. For example, the Sapporo Snow Festival in Japan attracts millions with its exquisite snow and ice sculptures. Meanwhile, Vivid Sydney turns the Australian city into a vibrant, creative metropolis, highlighting innovative local art and technological achievements.

Among other global celebrations, the Thai New Year festival Songkran is famed for its lively water fights, symbolizing the washing away of bad luck and sins. Spain’s San Fermin festival includes the famous Running of the Bulls, an event demonstrating courage and cultural tradition.

The Jaisalmer Desert Festival in Rajasthan, India, offers an immersive experience of desert culture with camel races, folk dance, and music performances. In Hong Kong, the Bun Festival on Cheung Chau Island features unique traditions such as the bun-scrambling competition, showcasing China’s rich cultural heritage.