Is Amazon Losing Its Dominance in the Market?

SEATTLE, Wash. — Amazon, a giant in e-commerce and cloud computing, reported a market capitalization of $159 billion, reflecting a 1.95% drop to a current price of $74.78 as of March 10, 2025, at 9:46 a.m. ET. Despite its impressive 270,000% growth since its IPO in 1997, signs indicate that Amazon may be facing challenges in sustaining its dominance.

With expected revenue growth of approximately 10% for this year and next, analysts are questioning whether Amazon’s rapid expansion can continue without hitting a ceiling. Veteran investors often warn that a company’s past successes don’t guarantee future performance, and as Amazon grows larger, the risk of stagnation increases.

Uber Technologies, despite a disappointing fourth quarter in which it missed operating income estimates while exceeding revenue expectations, remains an intriguing alternative for investors seeking growth opportunities. After the release of its earnings report in early February, Uber’s stock initially fell but rebounded sharply.

Uber is positioned at the forefront of a shifting transportation landscape where traditional car ownership is declining. According to Zipcar, approximately one-third of car-owning adults in the United States may no longer own a vehicle by 2030. This change is driven by the rising costs of car ownership and the convenience of ride-hailing services. The Federal Highway Administration reports that less than 40% of U.S. teenagers hold driver’s licenses now, compared to two-thirds three decades ago.

Straits Research anticipates the ride-hailing market to grow more than 11% annually through 2032. Analysts predict Uber’s growth will outstrip the market average until at least 2027, underscoring its dominance in the U.S. ride-hailing sector.

Emerging technology, particularly robotaxis, poses a future wildcard for Uber. However, the technology is still developing and may take years before it significantly disrupts Uber’s current business model. Recently, Uber announced trials for autonomous rides in Austin, Texas, utilizing technology from Alphabet’s Waymo, indicating the company’s adaptability to evolving transportation innovations.

Another company presenting significant potential for investors is SoFi Technologies, which distinguishes itself as a purely online bank. Unlike traditional banks that offer limited online services, SoFi is built entirely around digital banking, offering a full range of services, including loans, insurance, and investing.

A survey from the American Bankers Association highlighted that 55% of bank customers prefer mobile apps for banking, with younger generations being more inclined to use these services. This trend ensures continued growth for online banking, with digitally native customers set to foster its expansion.

SoFi Technologies has around 10.1 million customers currently using approximately 14.8 million of its various products/services. Given that the U.S. population exceeds 340 million, including more than 127 million households, SoFi’s growth trajectory indicates it has only scratched the surface of its market potential.

Furthermore, Straits Research predicts an average growth rate of nearly 14% for the global online banking sector through 2030, with North America remaining a vital market for SoFi.

Investors are left to ponder whether Amazon can maintain its historical growth or if newer companies like Uber Technologies and SoFi Technologies pose greater long-term investment opportunities.