Auto Industry Dominates CES 2025 with EVs, Self-Driving Tech, and Flying Cars

The auto industry took center stage at CES 2025 in Las Vegas, showcasing groundbreaking innovations in electric vehicles (EVs), self-driving technology, and even flying cars. Major players like Honda, BMW, Hyundai, and Nvidia unveiled futuristic concepts and partnerships that highlight the growing convergence of automotive and consumer tech.

Honda introduced its 0 Series line of pure EVs, including the Honda 0 SUV and Honda 0 Saloon prototypes, both set to launch in North America in 2026. These vehicles feature Honda’s ASIMO onboard operating system and Level 3 self-driving capabilities, enabled by chips from Renesas Electronics. Honda also showcased the Afeela 1 sedan, a joint venture with Sony, which integrates Sony’s software for in-car entertainment, including PS5 gaming capabilities.

Nvidia CEO Jensen Huang announced the company’s Cosmos platform for simulating self-driving vehicle software, emphasizing Nvidia’s $5 billion annual revenue from autonomous driving technology. Nvidia also revealed partnerships with Toyota and Aurora Innovation to power next-gen EVs and autonomous trucking systems, respectively.

BMW unveiled its latest infotainment software, featuring a panoramic vision display and a full dashboard bar for driver data and entertainment. Hyundai’s Mobis division introduced a Holographic Windshield Display, using augmented reality to project navigation and safety alerts across the windshield. Meanwhile, Chinese EV maker XPeng stunned attendees with its ‘Land Aircraft Carrier,’ a modular EV van equipped with a deployable electric vertical take-off and landing (eVTOL) aircraft.

Despite the excitement, Honda expressed caution about its EV production plans in the U.S., citing potential policy changes under President-elect Donald Trump. ‘We might have to delay our start of production for EV models,’ said a Honda executive, referencing Trump’s plans to roll back EV tax credits and incentives.

CES 2025 underscored the auto industry’s transformation into a tech-driven sector, with innovations that promise to redefine transportation in the coming years.